Switching from Substack: easy move, hard decision
The mechanics of leaving Substack take an hour. The decision deserves longer, because what you'd leave is a discovery network that actually grows lists — and what you'd gain is infrastructure and economics you control.
Facts verified 2026-08-29 — corrections: hello@emailfast.dev
The decision, before the mechanics
Substack's discovery network — recommendations, Notes, the app — grows lists in a way infrastructure never will, and it takes its published share of your paid revenue for the privilege; the dated terms below carry the figure. Leaving trades network growth for owned economics. That trade is right for some writers and wrong for others, and this page's job is to make the trade visible, not to sell it.
The mechanics, in order
- Export your subscriber CSV from Substack — free and paid lists both, so you have your own complete copy either way.
- Import free subscribers here. The CSV import screens each address and reports anything it skipped. Unsubscribes come over first, as suppressions.
- Leave paid where it is, for now. Reader billing here opens at general availability — until then your paid relationship stays on Substack, and moving it later is a re-subscribe ask, not a file transfer. We say this above the fold because finding it out mid-move is the failure mode.
- Stand up the publication: public archive, RSS, and hosted signup forms with confirmed opt-in on every plan — hosted signup forms with double opt-in through our own delivery path, so every subscriber carries verifiable proof of consent.
- Send the first issue dry to prove the pipeline: sandbox keys (ef_sandbox_…) that run the real pipeline dry: real validation, real rendering, real events, a hosted capture inbox — and no email leaves.
The free-list move is an hour. The archive is yours to move by hand or leave standing. Growth becomes your job again — that's the honest cost of the trade.
What Substack publishes
Substack publishes no per-send or per-contact price because there isn't one: publishing is free at any list size. When paid subscriptions are switched on, Substack keeps 10% of each transaction, plus payment processing (Stripe: 2.9% + $0.30 per transaction + 0.7% recurring billing fee).
Detail: 'Publishing is free on Substack - no matter how many subscribers you have.' When paid subscriptions are enabled: Substack takes 10% of each transaction, plus Stripe fees (2.9% + $0.30 per transaction, plus 0.7% recurring-billing fee as of July 2024). No per-contact or per-send charges at any list size. Secondary source: https://substack.com/going-paid.
Figures verified 2026-08-29 on the Substack pricing page, promo and intro discounts excluded — method and corrections via the claims methodology.
The comparison axis is unusual: at zero reader revenue Substack costs nothing, and at meaningful revenue the share is the price. Email Fast prices sending volume instead — price your cadence to see both models against your numbers.
Where Email Fast stands
| Plan | Price / month | Emails included | Overage per 1,000 |
|---|---|---|---|
| Free | $0 | 2,500 | — |
| Starter | $9.90 | 20,000 | $0.90 |
| Creator | $39 | 100,000 | $0.65 |
| Growth | $79 | 300,000 | $0.55 |
| Scale | $249 | 1,500,000 | $0.35 |
Our stake, declared: we make Email Fast, and these are the launch prices already published on our pricing page — during early access they may be refined before general availability, and self-serve checkout opens at GA. Contacts and subscribers are never billed, at any list size.
Where Substack wins
From our own pricing survey, their side stated plainly — Zero cost until you earn, payments/infrastructure fully handled, and a real discovery network (recommendations, Notes, app) that actively grows subscriber bases.
Honest additions: zero operational surface is a genuine product — no DNS, no domain verification, no settings to get wrong. And if writing is your whole job, Substack keeps it that way better than any infrastructure product can. The full comparison: Substack vs Email Fast.
Next
- The publishing kit — what a newsletter gets on every plan
- Also looking at beehiiv or Mailchimp?
- Suspended by your current platform? Read that first.
- Apply for early access — migration help is part of onboarding
Substack is a trademark of its owner; Email Fast is not affiliated with or endorsed by them. Substack facts were verified on their public pages on the dates shown — corrections: hello@emailfast.dev.
Questions, answered plainly
Can I move my paid subscribers?
Not today, and we won't blur that: reader billing here opens with general availability. Moving a paid list means asking readers to re-subscribe on the new rails when billing opens — a real ask with real churn. If paid subscriptions are your income, plan the timing carefully; migration help is part of early-access onboarding.
What happens to my archive?
There is no post importer — your writing moves by hand, or stays live on Substack while you publish new issues here. New issues get a public archive page, RSS, and a view-in-browser link on every plan.
What does Substack's revenue share actually cost me?
Substack takes its published share of paid-subscription revenue, plus payment processing — the dated terms on this page carry the exact figure, from their own published pages. Whether that's expensive depends entirely on how much the network grows you: for many writers it's the best money they spend. This page won't pretend otherwise.
Who delivers Substack's email?
Their own public pages name Mailgun — part of a wider pattern: beehiiv, Buttondown, and Substack each rent their delivery from bigger senders — beehiiv's status page lists SendGrid components, Buttondown's subprocessor list names Mailgun and Postmark, and Substack's own public pages name Mailgun (each verified July 2026). Here, Email Fast runs its own mail transfer agent, warmup engine, reputation breaker, and per-tenant fair queue — we run these ourselves, with no upstream ESP reselling us your delivery. Whether that matters to you is a real question; for most writers it doesn't until deliverability or data control suddenly does.